Louisville, Kentucky (May 3rd, 2016) – 19-year-old Louisville, Kentucky, native and NASCAR Camping World Truck Series driver Ben Rhodes today announced a partnership with Delta Dental of Kentucky, the oldest and largest dental carrier in the Commonwealth of Kentucky, to help promote the importance of great oral health as an essential part of a healthy lifestyle. Rhodes, the 2014 NASCAR K&N Pro Series East Champion, Rookie of the Year, and Most Popular Driver Award winner, will appear in the Delta Dental Celebrity Green Room at the 142nd Kentucky Derby at Churchill Downs on Saturday, May 7th.

 

Delta Dental of Kentucky is also a sponsor of the “On Track with Ben Rhodes” show, a 30-minute weekly television show on WBKI-34 that features Rhodes and WHAS-TV Sports Anchor Kent Spencer as they interview local Louisville community and business leaders as well as documenting Rhodes’ racing career.

 

“I have been a life-long member of Delta Dental, and I am honored to be associated with a great company that cares about the health and well-being of the community,” said Rhodes. “That matches the lifestyle I live by, and with our partnership I am hoping to assist in spreading their message of proper oral health.”

 

Rhodes, who pilots the No. 41 Alpha Energy Solutions Toyota Tundra with ThorSport Racing, competing for Sunoco Rookie of the Year honors and the series’ championship title, will race the night before the Kentucky Derby at Kansas Speedway, traveling overnight to be in the Delta Dental Celebrity Green Room on Derby day.

 

“I have never been a part of the festivities on Derby Day, and I am thankful to be a part of the 2016 Delta Dental Celebrity Green Room at the Kentucky Derby in my hometown.”

 

Delta Dental of Kentucky partnered with Rhodes in 2016 due to his work ethic and dedication to his hometown, which coincides with Delta Dental’s core values of community and integrity.

 

“Ben was exactly what we were looking for in a partner; a young up-and-coming professional who is a great role model and has made the decision to remain in his hometown unlike most NASCAR professionals who relocate to North Carolina,” said Steve Day, Vice-President of Marketing. “Ben and Delta Dental are both committed to the Commonwealth of Kentucky and its citizens.”

 

The Kentucky Derby not only puts Kentucky in the national spotlight but also stimulates economic growth throughout the state and promotes many charitable activities during the Derby season.

 

“Through our sponsorship of the Green Room, we aim to continue our daily mission of promoting healthy smiles and do our part to promote Kentucky throughout the nation,” said Day. “We are pleased to have Ben join us to discuss his dedication to Kentucky and his up-and-coming racing career as a NASCAR driver.”

 

To learn more about Delta Dental of Kentucky, please visit: www.deltadentalky.com. For more about Ben Rhodes, visit www.benrhodes.com.

 

About Delta Dental of Kentucky:

Delta Dental of Kentucky is the oldest and largest dental carrier in the Commonwealth of Kentucky. We were founded in 1966, and currently serve over 2,500 employer groups and approximately 700,000 members through groups and several Individual and Family Plans. Our core purpose is the advancement of oral health care for Kentuckians through our dental benefits programs and philanthropic efforts. For more information, visit www.deltadentalky.com.

 

About Ben Rhodes:

19-year-old Louisville, Kentucky, native and NASCAR K&N Pro Series East (NKNPSE) Champion, Ben Rhodes pilots the No. 41 Alpha Energy Solutions Toyota Tundra with ThorSport Racing in the NASCAR Camping World Truck Series, competing for Sunoco Rookie of the Year honors and the series’ championship title. Rhodes, who has been racing since the age of seven, carries a long list of racing accomplishments under his belt. In 2014 alone, he amassed six poles, five wins, 11 top-five, and 13 top-10 finishes in the NKNPSE en route to the season championship. To further compliment his on-track success, Rhodes was declared the Sunoco Rookie of the Year and voted Most Popular Driver in the NKNPSE.  For more information on his racing career, visit www.benrhodes.com.